seri88 Privacy Policy

1. Who We Are

seri88 ("we", "us", "our") is an online gaming and sports betting platform operated under international gaming frameworks, offering casino games, live dealer tables, slots, crash games, Teen Patti, and sportsbook products to players primarily based in Malaysia.

For the purposes of this Privacy Policy, seri88 acts as the data controller responsible for the personal information you provide when you register an account, make a deposit, place a wager, contact support, or otherwise interact with our platform at https://seri88.lat.

By accessing or using seri88, you acknowledge that you have read and understood this Privacy Policy, and that you consent to the collection and processing of your personal data as described herein.

2. Information We Collect

seri88 collects personal data in the following categories:

a) Registration and Identity Data

• Full legal name as per your MyKad or passport
• Date of birth (to verify you are 21 years of age or older)
• Malaysian IC number or passport number (for KYC verification)
• Email address and mobile phone number
• Preferred username and encrypted password
• Residential address (including postcode and state in Malaysia)

b) Financial and Transaction Data

• Bank account details (Maybank, CIMB, Public Bank, or other Malaysian institutions)
• eWallet identifiers (Touch n Go, Boost)
• Cryptocurrency wallet addresses (BTC, ETH, USDT)
• Deposit amounts, withdrawal amounts, and transaction timestamps
• Betting history, game session records, and win/loss data

c) Technical and Device Data

• IP address and approximate geolocation (country and city level)
• Device type, operating system, and browser version
• Session duration, pages visited, and features used on seri88
• Referral source (e.g., how you found our platform)

d) Communications Data

• Live chat transcripts and support ticket correspondence
• Email and SMS interactions with our team
• Voluntary feedback, survey responses, and promotion entries

3. How We Use Your Information

We use the personal data we collect for the following purposes:

• Account Management: To create and maintain your seri88 player account, verify your identity, and ensure account security.
• Age Verification: To confirm that all registered players are 21 years of age or older, in compliance with applicable gaming standards.
• Payment Processing: To facilitate deposits and withdrawals via your chosen Malaysian payment method, including bank transfers, eWallets, and cryptocurrency.
• Gaming Services: To deliver our full catalogue of slots, live casino, sportsbook, crash games, and Teen Patti, and to save your preferences and game history.
• Customer Support: To respond to your enquiries, resolve disputes, and provide assistance in English, Bahasa Melayu, and 中文 through our 24/7 support channels.
• Fraud Prevention and Security: To monitor for suspicious activity, prevent money laundering, and maintain the integrity of our platform in line with AML obligations.
• Responsible Gaming: To identify signs of problem gambling behaviour and to enforce self-exclusion, deposit limits, and cooling-off periods where appropriate.
• Legal Compliance: To meet our obligations under applicable international gaming and financial regulations, including record-keeping and audit requirements.
• Marketing Communications: To send you personalised promotions, bonus offers, and tournament alerts — only where you have provided explicit consent or have not opted out.
• Platform Improvement: To analyse aggregated usage data, improve our user interface, and develop new features tailored to the Malaysian market.

4. Legal Basis for Processing

seri88 processes your personal data on one or more of the following legal bases:

• Contractual Necessity: Processing required to fulfil the seri88 Terms & Conditions you agreed to upon registration — covering account creation, payment handling, and game delivery.
• Legal Obligation: Processing necessary to comply with applicable laws, such as anti-money laundering (AML) requirements, Know Your Customer (KYC) regulations, and tax reporting obligations.
• Legitimate Interests: Processing carried out to protect seri88's platform from fraud, abuse, and unauthorised access, where those interests are not overridden by your rights.
• Consent: Processing for marketing communications, non-essential cookies, and optional data enrichment — all of which you can withdraw at any time without affecting your account status.

5. Sharing Your Information

seri88 does not sell your personal data to third parties. We may share your information only in the following limited circumstances:

• Payment Processors: We share transaction data with licensed Malaysian payment providers (including Touch n Go, Boost, Maybank, CIMB, Public Bank, and cryptocurrency processors) solely to complete your financial transactions.
• Identity Verification Providers: We may use licensed KYC/AML service providers to verify the authenticity of your identity documents. These providers operate under strict confidentiality obligations.
• Game Software Providers: Your game session data is shared with our software partners to deliver fair and technically reliable gameplay. These partners are bound by data processing agreements with seri88.
• Customer Support Platforms: Our live chat and ticketing tools may process your communication data on our behalf, under contractual data protection terms.
• Regulatory and Law Enforcement Authorities: We will disclose your data when required by applicable law, court order, or a lawful request from a government authority.
• Corporate Transactions: In the event of a merger, acquisition, or business restructure, your data may be transferred to the successor entity, subject to the same privacy protections.

All third parties who access your personal data are contractually required to handle it in accordance with applicable data protection standards and to use it only for the purposes we specify.

6. Cookies and Tracking Technologies

seri88 uses cookies and similar technologies (such as pixel tags and local storage) to enhance your experience on our platform. The categories of cookies we use are as follows:

• Strictly Necessary Cookies: Essential for the platform to function — these include session authentication tokens, load balancing identifiers, and fraud prevention signals. These cannot be disabled.
• Functional Cookies: Used to remember your preferences such as language selection, preferred odds format, and display settings, so you do not need to re-configure them on each visit.
• Analytics Cookies: Help us understand how players navigate seri88 — including which game categories are most popular and where users encounter difficulties. Data is aggregated and anonymised.
• Marketing Cookies: Used to deliver relevant promotional content and to measure the effectiveness of our advertising campaigns. These are only set with your consent.

You may manage your cookie preferences through your browser settings or our on-site cookie consent tool. Please note that disabling functional cookies may affect certain platform features.

7. Data Retention

seri88 retains your personal data for as long as your account remains active and for a reasonable period thereafter, in accordance with the following guidelines:

• Account Data: Retained for the duration of your active account plus a minimum of five (5) years following account closure, to meet regulatory record-keeping obligations.
• Transaction Records: Financial records, including deposit and withdrawal histories, are retained for a minimum of seven (7) years to comply with AML and audit requirements.
• Support Communications: Live chat transcripts and email correspondence are retained for up to three (3) years to assist in dispute resolution.
• Marketing Data: Retained until you withdraw your consent or unsubscribe from marketing communications, after which it is deleted within thirty (30) days.
• Technical Logs: Server and access logs are retained for up to twelve (12) months for security and fraud investigation purposes.

Upon expiry of the applicable retention period, your data is securely deleted or anonymised so that it can no longer be linked back to you.

8. Security Measures

seri88 implements a multi-layered security framework to protect your personal data from unauthorised access, disclosure, alteration, or destruction:

• Transport Layer Security (TLS): All data transmitted between your device and seri88 servers is encrypted using industry-standard TLS 1.3 protocols.
• AES-256 Encryption: Sensitive data at rest — including identity documents and financial details — is encrypted using AES-256 cipher standards.
• Two-Factor Authentication (2FA): Players are encouraged to enable 2FA on their seri88 accounts to add an extra layer of access control.
• Access Controls: Internal access to personal data is restricted on a strict need-to-know basis. Staff members are subject to confidentiality agreements and regular security training.
• Penetration Testing: Our platform undergoes regular independent security audits and penetration tests to identify and remediate vulnerabilities promptly.
• Incident Response: In the event of a data breach that poses a risk to your rights and freedoms, seri88 will notify affected players without undue delay and take immediate remediation steps.

9. Your Rights as a Data Subject

As a seri88 player, you have the following rights with respect to your personal data. To exercise any of these rights, contact our data protection team at the email address provided in Section 12.

• Right of Access: You may request a copy of all personal data we hold about you, along with information about how it is being processed.
• Right to Rectification: If any of your personal data is inaccurate or incomplete, you have the right to request that we correct or update it.
• Right to Erasure ("Right to be Forgotten"): You may request the deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
• Right to Restriction of Processing: You may ask us to temporarily halt processing of your data while we address a complaint or verify its accuracy.
• Right to Data Portability: You may request your data in a structured, machine-readable format so that it can be transferred to another service provider.
• Right to Object: You may object to the processing of your data for direct marketing purposes or where processing is based on legitimate interests.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.

We will respond to all verified data subject requests within thirty (30) calendar days. In cases of complexity or high volume, this period may be extended by up to an additional sixty (60) days, with notice provided to you.

10. Children and Age Restrictions

seri88 is strictly an adult gaming platform. We do not knowingly collect personal data from individuals under the age of 21. All new account registrations require age verification as part of our KYC process, and we reserve the right to suspend any account where we have reasonable grounds to believe the account holder does not meet the minimum age requirement.

If you are a parent or guardian and believe that a minor has provided personal data to seri88 without your consent, please contact us immediately at the address in Section 12. We will investigate and, where confirmed, delete the data and close the account without delay.

11. Changes to This Policy

seri88 may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. When we make material changes, we will:

• Post the revised policy on this page with an updated "Last Updated" date at the top
• Send a notification to your registered email address where the changes are significant
• Display a prominent in-platform notice upon your next login, where appropriate

Your continued use of seri88 after any such update constitutes your acceptance of the revised Privacy Policy. If you do not agree with the changes, you should cease using the platform and contact us to close your account.

We encourage you to review this page periodically to stay informed about how we protect your information. All previous versions of this policy are available upon request from our data protection team.

12. Contact Our Data Protection Team

If you have any questions, concerns, or requests relating to this Privacy Policy or the way seri88 handles your personal data, please reach out to our dedicated data protection team:

• Email: [email protected]
• Live Chat: Available 24/7 directly on the seri88 platform, in English, Bahasa Melayu, and 中文
• Response Time: We aim to acknowledge all privacy-related enquiries within 48 hours and provide a full response within 30 calendar days

For general enquiries about your account, bonuses, or gaming experience, our support team is available around the clock and happy to assist players from Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya, Bangsar, and all across Malaysia.